|  Mental Acuity - Anti-Stress Effects - 
                  Anti-Aging
Russian 
                  scientist, Dr. Taneyeva, produced research indicating the mental 
                  capacity of students improved following the use of velvet extract 
                  prior to a mathematical test. There is also experimental evidence 
                  from Dr. Fennesey (New Zealand) which suggests the velvet preparation 
                  can protect against shock or stress. He points to Russian studies 
                  which cite that patients who have taken velvet extract prior 
                  to surgery for gastrointestinal tumors showed significantly 
                  fewer stress levels in the blood.  Careful 
                  and well-thought out studies appear to show that velvet antler 
                  may also have anti-aging properties by reducing signs of senility, 
                  which may be attributed to its hormonal effects.  What 
                  was thought to be an alternative treatment in the past may soon 
                  become a part of main-stream medicine as the claims of traditional 
                  practitioners are becoming validated by new scientific research.  
                  In particular, New Zealand's unique scientific testing has piqued 
                  the interest of scientists in the west making the potential 
                  of Antler Velvet becoming as necessary as vitamins for optimal 
                  health.   
                  Boosting 
                  the Immune System Deer 
                  Antler Velvet is a safe and natural treatment for boosting the 
                  immune system, known as immunopotentiation, by increasing the 
                  production of white blood cells (lymphocytes). Monocytes are 
                  representative of 3.7% of the body's white blood cells and are 
                  essential to the immune function of lymph, spleen, and bone 
                  marrow. The increase in numbers serve to intensify immune function. 
                  An analysis was performed on eight New Zealand red deer extracts 
                  and this showed that extracts prepared from freeze dried antlers, 
                  harvested at the proper time, had significant immune stimulant 
                  activity. In the laboratory, it was noteworthy to find immune 
                  enhancement, even at the lowest dilution. The Pure Antler Velvet 
                  Powder is equally as effective in boosting the immune system.   
                   Effects 
                  on the Liver and Kidney Velvet 
                  Antler may aid in the treatment of these diseases in a manner 
                  comparable to steroid- based pharmaceuticals. Velvet Antler, 
                  due to its Androgenic activity, which increases the production 
                  of testosterone, was used to determine its effects on the liver 
                  and kidney. Liver tissue damaged with chloroform was able to 
                  recover following Antler Velvet treatment. In follow-up studies 
                  the protein formation in both the kidney and liver was enhanced, 
                  as a result of Velvet Antler on RNS polymerase (enzyme) activity.   
                  Anti-Tumor 
                  - Cell Growth Stimulation - Athletic Performance  
                  Deer 
                  Antler Velvet extracts are found to improve cell growth due to the 
                  nutrient rich and fast growing cartilage, which during investigation 
                  at AgResearch showed the cartilage contained many growth factors. 
                  After preliminary studies were completed, velvet extracts were 
                  shown not only to improve cell growth, but also showed anti-viral 
                  plus anti-tumor components. The Invermay scientists have shown 
                  that a natural hormone called "insulin-like growth factor 
                  or IGF-1" and a related hormone, IGF-2, promote growth 
                  in laboratory cells on culture plates. This group of scientists 
                  has recently shown antler cells have the capacity to create 
                  IGF themselves. Our growth hormone levels decrease as we age 
                  along with IGF-1 and the deterioration of muscle occurs. As 
                  a result, the use of deer velvet, with its natural source of 
                  IGF-1, can help keep the body slim and muscles toned.  Cell 
                  growth stimulation is of great importance to everyone, especially 
                  athletes. The use of deer antler velvet by successful Russian 
                  Olympic athletes has attracted the attention of trainers and 
                  sports doctors worldwide. Synthetic steroids are known to be 
                  potentially harmful. As such, natural and safe alternatives 
                  are essential. Deer Antler Velvet has been proven to improve 
                  muscular strength and increase endurance. New Zealand athletes, 
                  sponsored by the Game Industry Board, tested deer velvet and 
                  found it to be a safe performance enhancer without adverse side 
                  effects. Top golfers, world record rowers, a champion tri-athlete, 
                  and other outstanding athletes attribute part of their success 
                  to velvet antler extract.   
                  Performance 
                  Enhancer Velvet 
                  Antler Extracts increase the production of testosterone and 
                  its metabolites. In this capacity, Antler Velvet may act in 
                  a manner that is similar to the supplement androsternedione, 
                  which was brought to light by record-holding batter Mark McGuire 
                  at the end of the 1998 baseball season. Androstenedione is a 
                  steroid precursor normally produced by the adrenal glands and 
                  gonads, and is converted to testosterone in the liver. Although 
                  no long term studies on the performance-enhancement use of androstenedione 
                  are available, manufacturers and consumers say that the steroid 
                  precursor helps to increase muscle mass and shorten recovery 
                  time following injury.   
                  Hypertension 
                  - Red Blood Cells In a 
                  study conducted in Japan, ten patients who received velvet antler 
                  extract noted a significant reduction in arterial blood pressure. 
                  In eight of the patients, the systolic pressure was reduced 
                  by 20-70 points and the diastolic was lowered by as much as 
                  10-20 points. This study points to the extract being 80% effective 
                  in lowering blood pressure. Deer Antler Velvet has long been 
                  acknowledged for escalating the volume of blood and its circulation 
                  throughout the body. Research has shown that it has a powerful 
                  erythopoetic effect, which in layman's terms means that it increases 
                  the formation of red blood cells (erythrocytes).  Research 
                  conducted by physicians and pharmacists indicate that the use 
                  of Antler Velvet significantly improves the heart function, 
                  regulating heart arrhythmias and improves blood circulation.   
                  Arthritic 
                  / Rheumatism Pain  As components of antler 
                velvet, anti-inflammatory Prostaglandins assist in reducing the 
                swelling associated with arthritis and injury. Glucosamine sulfate, 
                when taken orally, has a 90% absorption rate. This combined with 
                chondroitin sulfate has demonstrated a slow, but gradual, reduction 
                in the pain of osteoarthritis (of which an estimated 50 million 
                North Americans are afflicted). This combination also gradually 
                rebuilds cartilage and improves joint mobility. Deer Antler Velvet 
                is a natural source of these substances. Type 11 collagen has 
                been suggested to be the major protein in velvet antler. In a 
                trial, involving rheumatoid arthritic patients, in a double- blind 
                study, those given Type 11 collagen for a period of three months 
                showed significant reduction in joint swelling and pain. Four 
                of the patients claimed complete remission, while the patients 
                receiving a placebo reported no reduction of symptoms. Juvenile 
                rheumatoid arthritic patients were given three months of therapy 
                with oral Type II collagen and results were less pain, less swelling, 
                and increased grip strength. Mobility was also increased.
               Healthier 
                Hair After 
                taking Velvet Antler Extract for an extended period, many of our 
                customers have noted healthier hair and Faster growth of their 
                hair.  This appears to be an added and previously unknown 
                benefit of our Extract.   
                  Is 
                  Velvet Antler a Proven Aphrodisiac? Although 
                velvet antler has great energy producing properties and the Russian 
                researchers have claimed it increases wide-ranging sexual function, 
                we are hesitant to substantiate this claim without further research 
                data. Though we do get many customers that claim it improves their 
                labido.  
               In New 
                Zealand Game Industry Boars former chief executive Rick Christie 
                said, "There is extensive anecdotal evidence of Velvet's 
                effectiveness, but now we're generating some rational scientific 
                evidence to verify those claims.  That's an important step 
                for velvet in the international natural health market."  
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